by Carol Norris | Mar 23, 2018 | Featured
Cord cutting poses new challenges for TV advertisers. In Hampton Roads, 24% has cut their cord. Do you know how to reach them? This article by AdAge is a good read. Almost half of adults 22 to 45 years old are watching absolutely no content on traditional TV...
by Carol Norris | Feb 15, 2018 | Featured
We all love innovation and marketers are anxious to try new things. Artificial Intelligence as a major tool for marketers is on the horizon but it’s not quite there yet. Artificial Intelligence can be categorized into five categories: REASONING- think Netflix’s...
by Carol Norris | Jan 30, 2018 | Creative, Social Media Marketing, Video Production
Boost your in-house marketing from the outside LINK HERE
by Carol Norris | Jan 14, 2018 | Branding, Creative, Online Marketing, Social Media Marketing
Facebook announced last week that they are taking news out of their feed, this will impact your social media marketing and how you creatively communicate your brand. “We’ve gotten feedback from our community that public content—posts from businesses, brands and...
by Carol Norris | Jan 12, 2018 | Creative, Online Marketing
~ Forbes Magazine Of the many complexities faced by marketers today, managing expectations is among the most difficult. Forbes Magazine credits unrealistic expectations as the heart of unprecedented CMO turnover. As founder and president of BRITE, I believe that...