by Carol Norris | Mar 20, 2019 | Featured, Social Media Marketing
For the first time Snapchat is helping creators make a salary from their work. For a while now Snapchat has been promising support for its top users but few saw any progress. Now with competition from rival platforms who regularly pay influencers, Snapchat is ponying...
by Carol Norris | Dec 11, 2018 | Featured
At BRITE we are recommending Influencer marketing to our B2C clients. It’s been a learning curve butwe have a guide to help you. To begin, what is an Influencer? According to Marketing Hub An influencer is an individual who has the power to affect purchase...
by Carol Norris | Nov 8, 2018 | Featured
Innovative instore staging and reinvention mean the in-store experience is still relevant. There are cataclysmic changes in consumer behavior as online, offline, logistics and data merge. As consumers have shifted to online giants, retailers are panicked and those...
by Carol Norris | Nov 8, 2018 | Creative, Featured
Just sharing this great news release that got picked up on the FinFit book we helped create. https://www.businesswire.com/news/home/20181108005545/en/New-Productivity-Engine-New-Book-Fresh-Improving
by Carol Norris | Sep 11, 2018 | Featured
How Monster is reinventing their brand and reintegrating TV advertising with digital. Many clients believe that advertising is a science and that marketing that is immediately trackable is a magic bullet. AdAge, the industry’s thought leader and research entity for...