Subscription Fatigue

You probably have it and don’t know it. The subscription market has never been so crowded. From Plated and Blue Apron, to Stitchfix and Trunk Club, there is a non-stop supply of product-themed boxes arriving at our doors daily. Even cars, baby clothes and pet food...

Cord Cutting

Cord cutting poses new challenges for TV advertisers. In Hampton Roads, 24% has cut their cord. Do you know how to reach them? This article by AdAge is a good read. Almost half of adults 22 to 45 years old are watching absolutely no content on traditional TV...